5 tips on how to use content marketing neuroscience to grab your audience [with Ahava Leibtag] | DMR #259
We all know that content marketing is an essential part of today’s marketing mix – but there are so many different forms of content – how does everything fit together? And how do you truly capture the attention of your audience in the current era of content overload? Those are just 2 of the questions […]
How to spice up your live streams and turn your continuous content into a show [with Dre de Vera] | DMR #258
When I started Digital Marketing Radio in 2014 there were 150,000 podcasts. Now, there are over 2 million of them. YouTube’s seen the same exponential growth – there are around 40 million YouTube channels in 2021. What does that mean to you as a content creator? You can’t be average any more! You need to […]
How to use emotional targeting strategies to enhance your website conversion rate [with Talia Wolf] | DMR #257
Have you been testing and tweaking your landing pages in a continuous yet barren attempt to improve your website conversion rates? Maybe it’s time to stop changing button colours – and to start truly understanding who your visitors are, and what they want. My guest on Digital Marketing Radio episode 257 is a lady who’s […]
3 Tips to Improve Your Copywriting [with Eden Bidani] | DMR #256
Have you ever had to write web copy and caught yourself sounding like a used car salesman? Maybe you haven’t had that much experience at writing for your own website and you want to make sure that your content’s compelling. Joining me to share 3 Tips to Improve Your Copywriting on Episode 256 of Digital […]
The Essential Skills You Need To Become an Effective Digital Marketing Leader – Kevin Indig | DMR #255
I remember back in 2008 when I started working full-time in a digital marketing role. It was a techie role that liaised with techies – it wasn’t real marketing – it was playing online. At least that’s what many traditional marketers thought at the time! Fast forward 13 years and in many arenas, digital has […]
What is Product-Led SEO and Why Does it Matter? With Eli Schwartz | DMR 254
SEO’s changed a lot over the years. And no – it’s not dead yet! It’s not going to die 😃 It’s still very important for your business. In fact, in this, episode 254 of Digital Marketing Radio I’m speaking with a man who believes that nothing can take your business to the next level like […]
How to Build an Engaged Community – with Joe Glover from The Marketing Meetup | DMR 253
Have you ever wondered what it takes to build a highly engaged community? To build a group of like-minded souls who are passionate about similar things and who trust you to hold everything together. Today, on episode 253 of Digital Marketing Radio I’m joined by a man who’s done just that. 5 years ago he […]
Marketing Automation for Ecommerce – with Rory J Knighton from Runäway Collective | DMR #252
How efficient and effective is your e-commerce marketing automation? Are you delivering email at all the right moments? And how effective is your messaging? Those are just 3 of the questions that I’m going to be asking my guest on Digital Marketing radio episode 252. He’s the Founder of Runäway Collective – a marketing subscription […]
How to generate leads on LinkedIn – with Bob Low | DMR #251
How is your LinkedIn lead generation going? Are you actively trying to generate leads on LinkedIn? Or do you just view LinkedIn as a serendipitous content sharing opportunity? My guest on episode 251 of Digital Marketing Radio treats LinkedIn lead generation seriously – and gets serious results for him and clients. He’s trained individuals from […]
How does LinkedIn Ads compare with other ad platforms? With Anthony Blatner from Speedwork Social
Have you tried LinkedIn Ads yet? And if you have tried LinkedIn Ads, are you still actively using the platform? If not, and you’re spending money on ads elsewhere, why? Do you think that LinkedIn Ads are more expensive? Did you even use LinkedIn Ads correctly? On today’s episode of Digital Marketing Radio we’re going […]
How to get your product to #1 on Product Hunt – with Andy Cabasso from Postaga | DMR #249
How do you launch your new product in tech? Do you run a big virtual summit, partner with similar brands or spend big bucks on paid ads? Maybe you should consider Product Hunt as part of your launch strategy. Overlooked by many, this could be the product launch lynchpin that you’re looking for. My guest […]
How to Produce SERP-topping Viral B2B Content – with Brad Smith from Wordable | DMR 248
It’s common to have SEOs and social media experts in digital marketing teams. But unfortunately it’s also too common to have SEOs and social media marketers produce content by themselves for their own specific needs. What would happen if SEOs and social media marketers worked more closely with each other, producing incredible content that’s more […]