How to Acquire High Quality Links in 2017 – JAMES NORQUAY | DMR #223
Today I’m joined by a man who has over 10 years’ experience in competitive SEO & content marketing verticals. He formed his own agency in 2012 and currently works with companies across Australia, Asia, Europe and the USA. Welcome to DMR, James Norquay. [You can find James over at ProsperityMedia.com.au.] On this episode of Digital Marketing Radio we discuss how […]
Honing the Customer Buying Process – KRISTIN ZHIVAGO | DMR #222
Today I’m joined by the first woman to sell machine-shop tools in the USA – and since then she’s been learning everything she could about tech and selling… welcome to DMR, Kristin Zhivago. [You can find Kristin over at ZhivagoPartners.com.] On this episode of Digital Marketing Radio we discuss honing the customer buying process, with topics including: What aspects of that […]
How to Optimize Your Facebook Ads – PETER REITANO & JEFF GOLDENBERG | DMR #221
Today I’m joined by 2 marketing veterans who have joined together to create a VC-backed Facebook-first performance marketing agency and ad-tech hybrid. Welcome to DMR, Peter Reitano & Jeff Goldenberg. [you can find these chaps over at Abacus.agency.] On this episode of Digital Marketing Radio we discuss how to optimize your Facebook ads, with topics including: Why Facebook advertising? What’s your second […]
The 5 Keys to Building a Great Brand – RICK CESARI | DMR #220
Today I’m joined by a man who helped take GoPro from a start-up, to over a billion dollars in sales in just a few short years. He is the author of ‘Buy Now’, and his next book is due out soon. Welcome to DMR, Rick Cesari. [You can find Rick over at CesariIgnite.com.] On this episode of Digital Marketing Radio we […]
Growth Hacking an Online Graphic Design Business – RUSS PERRY | DMR #219
Today I’m joined by a man who helps thousands of businesses improve their creativity through a flat-rate graphic design service. Welcome to DMR, Russ Perry. [you can find Russ over at RussPerry.co/DMR & DesignPickle.com.] On this episode of Digital Marketing Radio we discuss growth hacking an online graphic design business, with topics including: Why offer a graphic design service for a fixed monthly fee? […]
Should online quizzes be part of your digital marketing strategy? – JOSH HAYNAM | DMR #218
Today I’m joined by a man who claims he’s seen more quizzes than pretty much anyone in the world. He’s the founder of a quiz builder used by 30,000 brands including The American Red Cross, Tony Robbins, and LUSH Cosmetics. Welcome to DMR, Josh Haynam. [You can find Josh over at TryInteract.com.] On this episode of Digital Marketing Radio we discuss whether online quizzes be […]
Is it possible to humanize chatbots? – PETER LISOSKIE | DMR #217
Today I’m joined by a proud geek who runs a business incubator and hangs out with neuroscientists. He works with clients to customize the personality of chatbots to help articulate the essence of their brand. Welcome to DMR, Peter Lisoskie. [You can find Peter over at SlapshotStudio.com/Chatbots.] On this episode of Digital Marketing Radio we discuss whether it is possible to humanize chatbots, […]
Marketing Attribution for the Real World – RUSSELL McATHY | DMR #216
Today I’m joined by a man who following 10 years working for brand, agency and consultancy data-led positions is now building a marketing attribution platform, helping brands to truly understand how customers interact with their business – online and offline. Welcome to DMR, Russell McAthy. [You can find Russell over at Cubed.ai.] On this episode of Digital Marketing Radio we discuss marketing attribution, with topics […]
Hacking Outbound Sales at Marketing Agencies – FATIMA ZAIDI | DMR #215
Today I’m joined by a lady who was named in Marketing Magazine’s top 30 under 30 marketers for 2016. She’s a chair for the Discover Your Personal Brand conference and the VP of Business Development for Eighty-Eight, a Toronto-based creative communications agency. Welcome to DMR, Fatima Zaidi. On this episode of Digital Marketing Radio we discuss hacking outbound sales at marketing agencies, with […]
Why is the world of marketing changing so quickly? – SAM MALLIKARJUNAN | DMR #214
Today I’m joined by a man who teaches Advanced Digital Marketing at the Harvard Division of Continuing Education. He is the co-author of the book “How To Sell Better Than Amazon” and a Marketing Fellow at HubSpot. Welcome to DMR, Sam Mallikarjunan. [You can find Sam over at Mallikarjunan.com.] On this episode of Digital Marketing Radio we discuss why the world of marketing changing so […]
What does being data-driven really mean? – SAM RUCHLEWICZ | DMR #213
Today I’m joined by a man who’s appeared on some of digital marketing industry’s top publications, including: Marketing Insider, Duct Tape Marketing, Convince & Convert and Digital Marketing Radio! He’s an agency senior strategist and oversees the direction and execution of all his clients’ integrated digital marketing & data analytics initiatives. Welcome to DMR, Sam Ruchlewicz. [You can find Sam over at Warschawski.com.] On this […]
LinkedIn Lead Generation – JIMENA CORTES | DMR #212
Today I’m joined by a marketing consultant who specialises in LinkedIn lead generation She’s a published author, international speaker and and entrepreneur… welcome to DMR, Jimena Cortes. [You can find Jimena over at JimenaCortes.com.] On this episode of Digital Marketing Radio we discuss LinkedIn lead generation, with topics including: Why for you is LinkedIn the place to be? When you’re advising […]