How to use customer data in digital campaign planning – SCOTT DUBOIS | DMR #211
Today I’m joined by a man who helps clients with their challenges in advertising, software design, and business process management. He describes himself as a Technologist, Speaker, Sushi Connoisseur, and a Travel Hacker. Welcome to DMR, Scott Dubois. [You can find Scott over at Pidalia.] On this episode of Digital Marketing Radio we discuss how to use customer data in digital campaign […]
How to Sell on Amazon – CASEY GAUSS | DMR #210
Today I’m joined by a man who’s leveraged his passions for tech, learning, and helping others to launch and grow a company that now employs more than 20 people, helping his customers grow thousands of different Amazon businesses. Welcome to DMR, Casey Gauss. [You can find Casey over at Viral-Launch.com.] On this episode of Digital Marketing Radio we discuss how […]
Digital Marketing in the Healthcare Industry – KYRA HAGAN | DMR #209
Today I’m joined by someone who for nearly 2 decades has helped lead cutting-edge sales and marketing strategies in the healthcare industry. She’s the senior VP and general manager of marketing and communications at Influence Health – welcome to DMR, Kyra Hagan. [Here’s the whitepaper that Kyra mentioned during the discussion] On this episode of Digital Marketing Radio we discuss digital marketing […]
Testing and Learning in E-Commerce – JOHN VEICHMANIS | DMR #208
Today I’m joined by a man who has held senior online business roles for the past 20 years. He’s been a senior manager at Dell and Apple, a Director at Skype and a Vice President at Expedia. He’s currently Senior Vice President of Online Marketing for Farfetch – welcome to DMR, John Veichmanis. On this episode of Digital Marketing Radio […]
How to improve your email response rate – GARRETT MEHRGUTH | DMR #207
Today I’m joined by a man who is the CEO of a search marketing agency focused on growing marketing qualified leads for B2B companies. Welcome to DMR, Garrett Mehrguth. [You can find Garrett over at DirectiveConsulting.com.] On this episode of Digital Marketing Radio we discuss how to improve email response rate, with topics including: Are most companies doing email outreach […]
How has Pay-Per-Click Advertising Changed Through The Years? – JIM BANKS | DMR #206
I’m joined by a man who bought his first paid traffic back in the year 1999. Since then he has worked with over 1000 companies around the world and spent in excess of $200 million on traffic. Welcome to DMR, Jim Banks. [You can find Jim over at SpadesMedia.com.] On this episode of Digital Marketing Radio we discuss how pay-per-click […]
How to use Video to Share your Company’s Story – ERIC HINSON | DMR #205
Today I’m joined by a man who just wasn’t satisfied with the way that agencies and B2B brands were doing video… so he founded his own company, specialising in custom videos that help clients capture attention, motivate action, and drive more sales. Welcome to DMR, Eric Hinson. [You can find Eric over at Explainify.com.] [Note: As per Eric’s kind offer, listeners […]
How do you foster creativity? – RANJITH KUMARAN | DMR #204
Today I’m joined by a man who’s returned to the company he co-founded, to lead it into a future based around creative collaboration. He’s the Chief Executive Officer at Hightail. Welcome to DMR, Ranjith Kumaran. On this episode of Digital Marketing Radio we discuss how to foster creativity, with topics including: Do you think that creatives tend to be protective of their […]
How to Engage and Retain Your Audience – JEROD MORRIS | DMR #203
Today I’m joined by someone who creates educational content and digital products that help people develop and grow rewarding, profitable online businesses. He’s the VP of Marketing for Rainmaker Digital. Welcome to DMR, Jerod Morris. On this episode of Digital Marketing Radio we discuss how to engage and retain your audience, with topics including: If you produce outstanding content on a regular […]
Video Advertising on Facebook – MATT JOHNSON | DMR #202
Today I’m joined by someone who over the past year has grown a 4-man video marketing agency form part-time to full-time and beyond. He’s based out of SouthEast Massachusetts – welcome to DMR, Matt Johnson (@mobiusms on Twitter). [You can find Matt over at MobiusMediaSolutions.com.] On this episode of Digital Marketing Radio we discuss video advertising on Facebook, with […]
Site Speed in a Mobile-First World – PETE CAMPBELL | DMR #201
Welcome to the third in a 3-part series of Digital Marketing Radio episodes, recorded live at the Search London Meetup – a special episode sequence, helping to celebrate reaching the milestone of 200 episodes of Digital Marketing Radio. In this, episode 201, we hear the talk given by Pete Campbell from Kaizen – ‘Why Brands […]
HREFLANG for International SEO – NICHOLA STOTT | DMR #200
Welcome to the second of a 3-part series of Digital Marketing Radio episodes recorded live at the Search London Meetup – a special episode sequence helping to celebrate the “double ton” of DMR episodes. In this, episode 200, we hear the talk given by Nichola Stott from theMediaFlow on HREFLANG for International SEO. View the […]