Creating a Holistic Digital Marketing Strategy – ANTHONY KIRLEW | DMR #114
Today I’m pleased to be talking to a man, who founded his first Internet Marketing firm back in 1999. He’s worked for a large search agency, in-house for couple of major brands and is a regular conference speaker – he’s welcome to DMR, Anthony Kirlew. You can find Anthony over at AnthonyKirlew.com. Today on Digital Marketing […]
Should every business be split-testing web pages? – ALEX HARRIS | DMR #113
Today I’m pleased to be talking to an award-winning web designer, a man who’s created over 7000 different A/B split tests – he’s the founder and host of Marketing Optimization TV – welcome to DMR, Alex Harris! Today on Digital Marketing Radio we discuss split-testing web pages, with topics including: What got you so passionate […]
Periscope marketing for business – MARK SHAW | DMR #112
The Periscope personal broadcasting app was launched just a few month ago, but it’s already seeing over a million broadcasts per month. And today’s guest is one of the leading Periscope authorities with over 20,000 followers – Mark Shaw. You can find Mark over at MarkShaw.biz. Today on Digital Marketing Radio we discuss Periscope marketing for […]
Is Apple’s iOS 9 a ‘Game Changer’? – ED DALE | DMR #111
I’m joined today by one of Australia’s top digital marketers – he’s the creator of The Challenge and the Founder of MagCast – Ed Dale. This episode of Digital Marketing Radio is brought to you by DEEPCrawl. When you need a comprehensive website crawler, that identifies and monitors how your site is performing through the eyes of a […]
How has digital marketing strategy changed through the years? – DR DAVE CHAFFEY| DMR #110
Today I’m joined by someone who’s been a digital strategist since 1997 – he’s author of 5 best-selling books and recognised by the Chartered Institute of Marketing as one of 50 worldwide gurus who have shaped the future of marketing – Dr Dave Chaffey. You can find Dave over at smartinsights.com. In this episode of Digital Marketing […]
YouTube Marketing Guide – NATHAN HAGUE | DMR #109
Today on Digital Marketing Radio I’m joined by the marketer other marketers go to for YouTube advertising advice – Nathan Hague. In this episode we discuss his YouTube marketing guide, with topics including: Can YouTube really drive quality leads to a business? How should you structure your YouTube ads? What should you do with tablet traffic viewing your video […]
What are the latest trends in SEO? – MICHAEL FLEISCHNER | DMR #108
Michael Fleischner has appeared on the TODAY Show, ABC World News, Bloomberg Radio, and other major media like Digital Marketing Radio! He’s author of SEO Made Simple and you can find him over at BigFinSolutions.com and in his My SEO Made Simple community. Today on Digital Marketing Radio we discuss the latest trends in SEO, with […]
How is conversion rate optimization evolving in 2015? – MATT DYOR | DMR #107
Matt Dyor is Founder at Payboard, where he helps customers generate more business value from their existing website traffic. You can find him over at Payboard.com. Today on Digital Marketing Radio we discuss conversion rate optimization (CRO), with topics including: How do you define conversion optimization? How has conversion optimization changed over the past few […]
Can face-to-face events build your digital authority? – MIKE RUSSELL | DMR #106
[ NOTE: Please note that my isn’t perfect in this episode due to a recent studio move, so apologies about that! It will get better again for future episodes 🙂 ] Mike Russell is founder of Music Radio Creative – an audio-on-demand service based on the Isle of Wight. He’s also putting together a brand […]
How important is reputation management? – CHRIS S | DMR #105
Chris is a reputation management expert. You can find him over at Genentech. Today on Digital Marketing Radio we discuss reputation management, with topics including: Does every business need to be concerned about Reputation Management? Is it possible to control Google Suggest results? Why are micro sites such an effective reputation management strategy? Is it ethical […]
Why do so many people #FAIL with PPC? – CHARLES VALHER | DMR #104
Charles Valher is the CEO and founder of ‘PPC Empire’ – a company that proudly doesn’t do SEO! You can find him over at PPCEmpire.com. Today on Digital Marketing Radio we discuss why so many people #FAIL with PPC, with topics including: I always find it interesting to talk to people who aren’t digital marketing […]
Can ‘brick and mortar’ businesses be good content marketers? – MARK ASQUITH | DMR #103
Mark Asquith is the owner of digital and design agency DMSQD – and the founder and host of the Excellence Expected podcast. You can find him over at either dmsqd.com or excellence-expected.com Today on Digital Marketing Radio we discuss whether ‘brick and mortar’ businesses can be good content marketers, with topics including: How do you find […]